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Alex Francis

Head of Client Performance & Business Improvement

Career Highlights

Alex Francis joined Rundles 17 years ago as an Enforcement Agent and immediately felt the strong sense of team that makes the company unique. From the start, Alex valued Rundles’ commitment to looking after its people and creating a culture where individuals are more than just numbers. This ethos inspired Alex to stay and grow within the business, moving into strategic roles to share experience and drive improvement.

Today, Alex leads Client Performance & Business Improvement. He continually reviews client performance to ensure collections are optimised and collaborates closely with the operational leads to make improvements that deliver additional revenue for our clients and a better experience for our customers.

Leadership at Rundles

In the current role, Alex is responsible for:

  • Reviewing client performance to maximise collections
  • Using Business Intelligence (BI) to inform strategy and improve outcomes
  • Leading Operational teams to refine delivery across customer segments
  • Driving continuous improvement through data-led decisions and mentoring colleagues

Alex thrives on curiosity and challenge, encouraging colleagues to ask questions and embrace change. This inquisitive approach ensures processes work as they should and supports a culture of continual improvement.

Achievements and Recognition

Highlights include:

  • Playing a key role in shaping Rundles’ growth strategy using data insights
  • Leveraging BI to optimise performance and increase revenue for clients
  • Building a culture of data-driven mentoring and decision-making

Approach and Motivation

Alex is passionate about innovation and improvement, motivated by seeing data translate into real-world results. By fostering collaboration and encouraging questions, Alex ensures Rundles remains agile and forward-thinking.

Life Beyond Work

Away from work, Alex is a dedicated Millwall fan and enjoys watching football with his son.

We asked Alex...

If you could meet anyone (living or historical), who would it be?

Rick Stein, I could watch him every day.

If you could instantly master any skill (work or life), what would it be?

I’ve love to be bilingual in any other language!

What’s your favourite thing about the Rundles team?

Every single person regardless of their position is 100% committed and available to support each other, we really are a great team.

What’s one thing people would be surprised to learn about you?

I’m obsessed with aeroplanes and previously completed all my Ground School for my private pilot’s license. I never completed enough hours in the air to quality.

Our Services

If you’d like to work with a company who’ll provide your teams with exceptional customer service, please get in touch

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